Packaging for a digital world

There is no escaping that we live in a digital world and there is little wonder that the packaging businesses source is impacted by this.

Our teams are experienced in every facet of modern packaging and seek solutions to assist customers with packaging solutions that integrate into their operations and the operations and supply chains of their customers.

No matter how digital technology supports your business operations we can develop corrugated packaging which supports this. From QR codes to stock management and global tracking systems we meet our customers’ demands through collaboration and an appreciation of how packaging interacts through each unique supply chain.

Digital technology for supply chains

With the rapid evolution of technology, packaging in a digital world is constantly adapting to meet new expectations and opportunities. Digitalisation has transformed how brands communicate with consumers, with packaging now serving not only as a physical container but also as a gateway for interactive experiences.

Features such as QR codes, augmented reality, and smart labelling allow customers to access product information, promotional content, and even immersive brand stories directly from their smartphones.

Customers can choose to have print on the outside and the inside of their corrugated packaging and on additional fittings and inserts as required and often as innovatively designed by our team to create a point of difference. Coupled with packaging that is accessible and which brings all the benefits of sustainability and recyclability, digital additions to all types of our packaging can be successfully integrated.

Digital printing in the corrugated industry

Another way that the digital world has impacted on the corrugated industry is the advent of digital printing.
A growing number of sheet plants offer some level of digital printing that currently is more typically suited to short run jobs and ultra-high quality print finishes for luxury brands and high value products.

Digital printing techniques enable greater flexibility in design, faster turnaround times, and customisation that was previously unimaginable.

This shift also means businesses can respond more quickly to market trends and consumer preferences, ensuring packaging remains relevant and engaging in a fast-paced environment. Sustainability remains a core consideration, with digital solutions supporting reduced waste through more efficient production and targeted messaging.

Shaun Fox, Head of Sales, Jardin Corrugated Packaging commented; “This is a pivotal time for the corrugated packaging industry with many exciting new developments. Receiving enquiries from our customers for solutions which allow us to flex our innovation and creativity, gives us the chance to prove what a credible and knowledgeable team we are.

“For us, embracing the advantages that digital technologies in our industry bring only allows us to retain our position as part of the UKs largest independent corrugated packaging company, and draw on the resilience and agility of the wider Logson Group.”

Overall, packaging for a digital world is about embracing innovation, enhancing customer engagement, and delivering value in both physical and virtual realms.

To discuss your packaging requirements, contact the team on 01353 778522 or via email jcc.enquiries@jccltd.com